Team profiles

Meet Matthew Wallhead

Launching and scaling B2B events businesses, with senior leadership experience at Terrapinn, Farnborough International, and Dubai World Trade Centre.

About Matthew Wallhead

Matthew has spent his career launching and commercialising B2B events, moving through senior roles at Terrapinn, Farnborough International, and Dubai World Trade Centre. He specialises in data-led product development, using evidence rather than assumption to de-risk decisions and build investment confidence in new events and portfolios. Matthew also leads on go-to-market planning and stakeholder engagement, turning strategy into plans that teams can execute with confidence. At Collingwood, he brings that operator’s perspective to clients building and scaling their own event and media businesses.

Specialisms

  • B2B events launch and commercialisation
  • Data-led product development
  • Go-to-market planning
  • Stakeholder engagement

Career Highlights

  • Portfolio Development Director at Farnborough International, leading the creation and launch of new events outside the aerospace sphere, in the UK and internationally
  • Senior commercial role at Terrapinn, a global B2B events business
  • Senior leadership role at Dubai World Trade Centre, one of the Middle East’s leading event and exhibition venues
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